Hi, I'm Ashlyn Cassity, a multi-media UX Designer. Welcome to my portfolio site!

I test strategicdata to find inclusive solutions with digital products for elevated human  experiences.

See WorkContact

Hi, I'm Ashlyn Cassity, a multi-media UX Designer. Welcome to my portfolio site!

I test strategicdata to find inclusive solutions with digital products for elevated human  experiences.

See WorkContact

The workI do, and some of the peopleI've helped.

6+

Years as a Professional Digital Designer and a lifetime of creative experiences!

10,000+

Sleepless hours of dedication. I have a Masters of Professional Studies in User Experience Design from the Marlyand Institute College of Art. a Bachelors of Fine Art in Graphic Design, a Bachelors of Science in Human Development, a AIGA membership with various professional certificates. And when I'm not glued to the computer you'll find me in the mountains or at the beach!

99.99%

Positive feedback of past clients and managers. We go through ups and downs of the user experience together but we always have respect and empathy. Check out some of my favorite collaborators and what they had to say.

Read Reviews on LinkedIn

20+

Digital tools in my productivity and creative kit for versatile implementation and testing. Some top everyday tools I utilize include Figma, the Adobe Creative Suite, Notion/Slack, Mural/Miro, Maze, Wordpress and more!

We have defined a collaborative process with our clients.

If you have questions that are not listed here, send them to us via email.

I've worked with the a variety of clients and industries. Some including B2B, D2C, Health and Fitness, Educational Banking, Tech, Finance, Skincare, Non-profits, and Global Performance Marketing Agencies just to name a few!

I help businesses big and small to turn ideas into great products their customers love.

Discovery

Every project starts with a discovery session where we get to know each other and conduct in-depth research. We identify the business problems, its objectives and what makes your brand unique. I also study the market, analyze competition and figure out users' needs and pain points.

Strategy

Then, we work on setting up correct goals, determine product features and estimate the scope of work that will provide an optimal business impact. I have various methods in my toolkit with specialties in performance marketing and cognitive human-centered interaction and design.


Design & Test

Leveraging research data and project objectives, we build the most comforting, engaging and desirable experience for users, helping them achieve their goals as quickly as possible with minimum confusion. I test through sprints and holistic usability tests to ensure accurate user feedback.

Launch, and Learn!

The Improving process cannot be 'completely done'. Once the product is released and people start using it, we get a great opportunity to review its performance, aggregate feedback and improve based on user needs and business goals. This is the way to make your product even better.

People ignore designsthat ignores people.

Kaka is a digitally-native branding agency with offices in New York

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